Italian Airline Neos gears up to commence flights to Pakistan

 

Italian Airline Neos gears up to commence flights to Pakistan

Italian carrier Neos is set to introduce flights connecting Italy and Pakistan, with plans to operate weekly services between Lahore and either its Rome or Milan hubs.

Neos, a 22-year-old Italian airline, has a history of pioneering routes to stimulate demand in markets where it may not yet exist, and its decision to establish operations in Lahore aligns with this strategy. The airline currently serves 53 destinations and is actively expanding its route network, including adding more long-haul destinations.

 

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According to reports from Pakistani news outlet 24NewsHD, Neos has engaged in discussions with the Pakistan Civil Aviation Authority, indicating that flights could soon be launched. Neos has also expressed interest in serving Jinnah International Airport (KHI) in Karachi and Islamabad International Airport (ISB). Presently, there are no direct flights connecting Lahore with the European Union.

An Unconventional Route Choice At first glance, Neos's decision to venture into Pakistan may appear unconventional, given the limited tourist market in the nation and relatively low tourist traffic from Pakistan to Italy. However, Neos has a track record of successfully launching services in similar scenarios. Much like the American hybrid carrier Breeze Airways, Neos thrives by initiating routes that create demand, even in areas where it may not currently exist.

 

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Neos's selection of Lahore as its entry point is another intriguing strategic move. Lahore is not Pakistan's largest or busiest airport, making it an unconventional choice. In the past, Neos has introduced routes to secondary cities, such as Milan to Amritsar (ATQ) and Sharm El Sheikh (SSH) in Egypt. Additionally, while there is currently no competition on routes between Italy and Karachi, Pakistan International Airlines may be on the brink of resuming flights to EU destinations, having reportedly passed the safety audit conducted by the European Union Aviation Safety Agency (EASA) in July.

A Glimpse into Neos Airlines Neos, founded 22 years ago, operates flights to 53 destinations spanning southern Europe, Africa, Asia, the Caribbean, Brazil, the United States, and the Middle East. Initially established as a joint venture between Italian tourism company Alpitour S.p.A. and TUI Group, Neos has expanded its route network significantly.

 

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Under the leadership of CEO Carlo Stradiotti, the airline continues to pursue growth and the addition of long-haul destinations. For instance, Neos will resume its service to Phuket on December 19, 2023, following a temporary suspension.

Neos's current fleet includes Boeing 737 Next Generation, 737 MAX, and 787 aircraft, having retired its 767-300ER jets for freighter conversion in 2020. The airline operates five 737-800s, four MAX 8s, and six 787-9 Dreamliners, with four new MAX aircraft on order.

Source: https://simpleflying.com/

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