Emirates’ to facilitate customers through first experiential travel store in Pakistan
Emirates has unveiled its first
experiential travel store in Karachi, Pakistan, marking a significant milestone
in the airline's strategy to enhance customer experience through innovation and
cutting-edge technology. Located in the renowned Sky Tower at Karachi Towers,
on Abdul Sattar Edhi Avenue in Clifton, the 183-square-meter store is Emirates'
first of its kind in West
Asia.
Revolutionizing Travel Retail
The new store offers an immersive,
tech-driven experience designed to transform the way passengers plan and manage
their journeys. Combining physical and digital elements, it reflects Emirates'
commitment to modernizing travel retail and providing personalized customer
service. The store features state-of-the-art technology, including:
- Self-service kiosks:
Enabling customers to independently book flights, check itineraries, and
make reservations.
- Immersive displays:
Featuring dynamic digital backdrops of Emirates’ top destinations for a
visually engaging experience.
- Selfie mirrors:
Allowing visitors to capture photos with stunning virtual backdrops of
iconic landmarks served by Emirates.
- Exclusive merchandise:
A curated collection of Emirates-branded products and travel accessories.
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Personalized Services for a Premium
Experience
The store’s team is dedicated to
assisting customers with trip planning, ticket bookings, and managing travel
preferences. Visitors can learn more about Emirates' extensive global network
and experience the airline’s world-class services, from luxurious first-class
cabins to premium economy options.
A Commitment to Pakistan’s Growth
At the opening ceremony, Essa
Sulaiman Ahmad, Emirates’ Senior Vice President for Commercial Operations in
West Asia and the Indian Ocean, highlighted the airline’s long-standing
relationship with Pakistan. "Karachi was one of Emirates’ first
destinations when we began operations in 1985. Launching our first Emirates
Travel Store in West Asia here underscores our strong commitment to
Pakistan," he stated.
The event was attended by several
prominent figures, including:
- Hamad Obaid Ibrahim Salem Al-Zaabi, UAE Ambassador to
Pakistan
- Bakheet Ateeq Al-Rumaithi, UAE Consul General in
Karachi
- Mohammed Al Nahari Alhashmi, Emirates’ Vice President
for Pakistan
Expanding the Experiential Retail
Concept
This new store follows similar
ventures in cities like Hong Kong and London, with plans for further expansion.
Earlier this year, Emirates invested Dh44 million in infrastructure, including
opening Emirates Lounges at London Stansted and Jeddah airports, as well as
refurbishing facilities in Paris.
These initiatives align with
Emirates’ vision to blend premium service with technology, creating seamless
and personalized travel experiences.
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anticipates robust growth from Pakistan, focuses on infrastructure development
Impact on Pakistan’s Aviation and
Tourism
The new store is poised to boost
Pakistan’s aviation and tourism sectors by providing easier access to Emirates'
global network. With five operational gateways in Pakistan—Karachi, Lahore,
Islamabad, Peshawar, and Sialkot—Emirates plays a crucial role in connecting
the country to the world.
The store also strengthens the ties
between the UAE and Pakistan, fostering economic growth and cultural exchange
through enhanced travel opportunities.
Future Prospects
Emirates' innovative approach to
retail and customer engagement positions it as a leader in the airline
industry. By combining physical and digital experiences, the airline aims to
redefine the travel retail landscape, providing customers with unprecedented
convenience and personalization.
FAQs about Emirates' Karachi Travel
Store
What makes the Emirates travel store
in Karachi unique?
The Karachi travel store is the first of its kind in West Asia, offering a
range of technology-driven services like self-service kiosks, immersive
displays, selfie mirrors, and exclusive merchandise to enhance customer
experience.
Where is the store located, and what
facilities are available?
The store is located in Sky Tower, Karachi Towers, Clifton. It features
customer service counters, kiosks for flight bookings, immersive destination
backdrops, and a selection of Emirates-branded products.
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How does the store benefit Pakistani
customers?
The store offers personalized assistance for booking flights, managing travel
preferences, and exploring Emirates’ global network. It also provides insights
into the airline’s latest inflight products and exclusive merchandise.
How does this initiative reflect
Emirates’ commitment to Pakistan?
By opening its first experiential store in West Asia in Karachi, a city that
has been a key Emirates destination since 1985, the airline reinforces its
long-standing dedication to the Pakistani market and its role in connecting
Pakistan to international destinations.
Are there plans for more such stores
in other locations?
Yes, Emirates has previously opened experiential stores in Hong Kong and
London, and with the success of these ventures, there are plans for further
expansion to other key markets in the future.
Source: https://theubj.com/